YOU'VE BUILT YOUR VILLA.
SO HAS EVERYONE ELSE.
In 2025 Bali's listings grew three times as fast as its visitors, all chasing the same guests. So how will yours stand out?
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+29.4%
More short-term rental listings
Airbtics, Bali 2025
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+9.7%
More foreign tourists
BPS Bali, 2025
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8,919
New listings in a single year
Airbtics, Bali 2025
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−10.9%
Average revenue per listing
Airbtics, Bali 2025
ALL CHASING THE
SAME GUESTS.
SAME POOL. SAME DECK. SAME VIEW.
Bali counted 6,948,754 foreign tourist arrivals in 2025, 9.72% more than in 2024. Short-term rental listings grew three times as fast: 29.4%, with 8,919 new ones, the biggest rise of any market in Indonesia.
The average listing earned Rp 348.6 million, 10.9% less than in 2024, at 64% occupancy. When every villa offers the same pool, deck and view, price is all that's left to compete on.
SO HOW WILL YOURS
STAND OUT?
Guests scroll past a hundred pools. Give them something the villa next door doesn't have: a sauna and an ice bath, side by side. Heat, then cold.
Guests can filter Airbnb searches by Sauna. There is no filter for an ice bath yet, so the villas that name it in their title stand out in the list.
And wellness travellers are worth winning: they spend 41% more on a trip abroad than the typical international tourist.
MAYBE WE HAVE
THE SOLUTION.
HEAT, THEN COLD. THE RECOVERY RITUAL.
The Phantom ice bath is handmade from SS316 marine-grade stainless steel. Its 3000W chiller holds the water at the temperature you set, from 3°C to 40°C, and ozone and a filter keep it clean. No ice to buy, and none to carry.
Beside it, the Fire One sauna for the hot half of the ritual.
ICE BATH + SAUNA
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Ice bath
Phantom
Launch price · first five
$6,995
Rp 125,910,000
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Sauna
Fire One
$5,450
Rp 98,000,000
10% off the two prices when you order them together.
3-year warranty from install.
See the price guide
WHAT 25% MORE
BOOKINGS IS WORTH.
Rp 87.1M A YEAR, ON THE BALI AVERAGE
The average Bali listing earned Rp 348.6 million in 2025, at 64% occupancy and Rp 1,477,708 a night. 25% more bookings is roughly five more booked nights a month, or about Rp 87.1 million a year. What your villa earns depends on where it is, its rate, its photos and how you present it.
MAKE IT
COUNT.
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ADD SAUNA TO YOUR AMENITIES
So your villa shows up when guests filter for it.
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NAME BOTH IN YOUR TITLE
There is no ice bath filter, so put it where guests will see it, for example "Pool villa with sauna and ice bath", and again in the first lines of your description.
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LEAD WITH THE PHOTOS
Put the sauna and the ice bath in your first photos, ready to use. They are what sets your villa apart from the next one.
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DESCRIBE THE RITUAL
Sauna, ice bath, rest, repeat. Add a short guide to your house manual: the temperature, how long to stay in, and who should ask a doctor first.
MAKE YOURS THE VILLA
THEY BOOK.
Tell us about your villa and we'll take it from there. Prefer to talk? Book a call.
ENQUIRE NOWSOURCES
The market figures are for Bali in 2025, from BPS Bali and Airbtics. The 25% is an example, not a forecast. Figures checked on 18 October 2026.
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BPS Bali
bali.bps.go.id (opens in a new tab)Details
Bali's foreign arrivals Jan–Dec 2025 rise, with Australia remaining the largest contributor overall, 2 February 2026. 6,948,754 direct foreign tourist arrivals in 2025, 9.72% more than in 2024.
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Airbtics
airbtics.com (opens in a new tab)Details
Indonesia Short-Term Rental Market Review 2025: Revenue, Occupancy & Supply Growth, 22 January 2026. Active short-term rental listings, tracked weekly. Bali in 2025: supply +29.4%, 8,919 new listings, average revenue Rp 348,592,952 a listing (−10.94%), occupancy 64%, average daily rate Rp 1,477,708.
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Airbnb
airbnb.com (opens in a new tab)Details
Search filters on Airbnb. Sauna is one of the filters guests can use. There is no ice bath or cold plunge filter.
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Global Wellness Institute
globalwellnessinstitute.org (opens in a new tab)Details
Wellness Tourism Will Cross the $1 Trillion Mark in 2024, 28 November 2023. International wellness tourists spent $1,764 a trip on average, 41% more than the typical international tourist.
Airbnb is a trademark of Airbnb, Inc. Kaido is not affiliated with Airbnb.